App Design

Immediate impacts and durable processes: DesignOps and ResearchOps transforming organizations

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Overview I thrive as part of the team. Whether leading a squad, partnering with product and engineering, or contributing as a senior IC. My value comes from delivering impactful product outcomes while building the operational foundation that allows a team to move faster and with more confidence. Across roles in startups, corporations, and non-profits, I’ve … Read more

Ethnographic research into a scalable, enduring product ecosystem

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Overview In 2011, I created a new way to describe gin flavor. Not by listing botanicals, but by translating how real drinkers talk into a clear, approachable visual. The result was the Gin Flavor Map, a language-first, non-technical flavor model that uses familiar terms (“heat,” “floral,” “citrus”) and avoids false precision by using “a lot,” … Read more